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Internet analytics

Google Analytics implementations

We work on understanding and using data to make good business decisions. We support you in correctly defining success indicators for your online activities.

  Google Analytics Audit

We audit Google Analytics and Google Tag Manager accounts. We verify the quality, including correctness and completeness, of the data collected. We provide an information interview to understand what type of data your organization needs and whether Google Analytics is or may be the source of it.
We execute full implementations of Google Analytics. From the development of data architecture to technical implementation.

Check out the migration case study from another enterprise analytics platform for Google Analytics 360: the Eniro case

 Reporting

We provide useful data sets in a user-friendly, visual form of Google Data Studio report panels. Thanks to this you will be able to observe key data, understand correlations and notice significant changes.

Find out exactly what we can offer you. Contact us or provide the details of your brief.

Optimization of media budgets

The client path to the conversion can be long and involve many visits to the website from a variety of sources. Measuring and analysing these paths is an essential element in assessing the effectiveness of advertising activities.

  Modelling the conversion attribution

Standard conversion reporting, that is, for the last interaction (last-click), contributes to the incorrect assessment of profitability of traffic sources, which, in turn, can lead to inefficient management of campaign budgets and the loss of potential profits.
Conversion attribution based on an algorithmic model allows you to assign a real number of conversions to a given channel that brings traffic to the page. This, in turn, allows you to accurately assess the profitability of the campaign and supports the management of media budgets.

  Budget optimization

The media optimization model, based on historical data and the latest scientific knowledge from the borderline of statistics and marketing, provides recommendations on budget distribution for campaigns. Thus, it facilitates obtaining the optimum relationship between the expected revenue and the planned expense.

  BlueAttribution

is a tool developed by Bluerank that analyzes user paths and the costs of individual campaigns. Reports available in the application provide an image of the actual effectiveness of traffic sources and a recommended allocation of budgets.
Thanks to BlueAttribution, increasing the profitability of advertising activities becomes easier.

See the case study of implementing the conversion attribution model to managing campaign budgets: https://www.bluerank.pl/success/bluerank-rainbow-wdrozenie-zarzadzania-budzetami-mediowymi/

Google Marketing Platform - Analytics

Google Marketing Platform is a set of integrated analytical and marketing tools. If you are developing your business mainly on the basis of data, then this platform will provide the necessary tools. We know how valuable it is to quickly acquire, process and use data, which is why we are offering you tools and support for the enterprise class.

 Google Marketing Platform Licenses

Bluerank is a certified specialist in the sales and service of the following tools:

  • Analytics 360
  • Google Tag Manager 360
  • Optimize 360

  Support for the Google Marketing Platform

By purchasing a license, you get professional technical and business support.
A team of certified specialists will assist you with:

  • conducting audits of analytical tools
  • building of data architecture
  • effective implementation of tracking tools
  • easy KPI reporting
  • using data to improve the effectiveness of advertising activities

Checkout our other services

Google Marketing Platform

Google Analytics implementations

We work on understanding and using data to make good business decisions. We support you in correctly defining success indicators for your online activities.

  Google Analytics Audit

We audit Google Analytics and Google Tag Manager accounts. We verify the quality, including correctness and completeness, of the data collected. We provide an information interview to understand what type of data your organization needs and whether Google Analytics is or may be the source of it.
We execute full implementations of Google Analytics. From the development of data architecture to technical implementation.

Check out the migration case study from another enterprise analytics platform for Google Analytics 360: the Eniro case

 Reporting

We provide useful data sets in a user-friendly, visual form of Google Data Studio report panels. Thanks to this you will be able to observe key data, understand correlations and notice significant changes.

Find out exactly what we can offer you. Contact us or provide the details of your brief.

Optimization of media budgets

The client path to the conversion can be long and involve many visits to the website from a variety of sources. Measuring and analysing these paths is an essential element in assessing the effectiveness of advertising activities.

  Modelling the conversion attribution

Standard conversion reporting, that is, for the last interaction (last-click), contributes to the incorrect assessment of profitability of traffic sources, which, in turn, can lead to inefficient management of campaign budgets and the loss of potential profits.
Conversion attribution based on an algorithmic model allows you to assign a real number of conversions to a given channel that brings traffic to the page. This, in turn, allows you to accurately assess the profitability of the campaign and supports the management of media budgets.

  Budget optimization

The media optimization model, based on historical data and the latest scientific knowledge from the borderline of statistics and marketing, provides recommendations on budget distribution for campaigns. Thus, it facilitates obtaining the optimum relationship between the expected revenue and the planned expense.

  BlueAttribution

is a tool developed by Bluerank that analyzes user paths and the costs of individual campaigns. Reports available in the application provide an image of the actual effectiveness of traffic sources and a recommended allocation of budgets.
Thanks to BlueAttribution, increasing the profitability of advertising activities becomes easier.

See the case study of implementing the conversion attribution model to managing campaign budgets: https://www.bluerank.pl/success/bluerank-rainbow-wdrozenie-zarzadzania-budzetami-mediowymi/

Google Marketing Platform - Analytics

Google Marketing Platform is a set of integrated analytical and marketing tools. If you are developing your business mainly on the basis of data, then this platform will provide the necessary tools. We know how valuable it is to quickly acquire, process and use data, which is why we are offering you tools and support for the enterprise class.

 Google Marketing Platform Licenses

Bluerank is a certified specialist in the sales and service of the following tools:

  • Analytics 360
  • Google Tag Manager 360
  • Optimize 360

  Support for the Google Marketing Platform

By purchasing a license, you get professional technical and business support.
A team of certified specialists will assist you with:

  • conducting audits of analytical tools
  • building of data architecture
  • effective implementation of tracking tools
  • easy KPI reporting
  • using data to improve the effectiveness of advertising activities

Checkout our other services

Social media strategy

Google Analytics implementations

We work on understanding and using data to make good business decisions. We support you in correctly defining success indicators for your online activities.

  Google Analytics Audit

We audit Google Analytics and Google Tag Manager accounts. We verify the quality, including correctness and completeness, of the data collected. We provide an information interview to understand what type of data your organization needs and whether Google Analytics is or may be the source of it.
We execute full implementations of Google Analytics. From the development of data architecture to technical implementation.

Check out the migration case study from another enterprise analytics platform for Google Analytics 360: the Eniro case

 Reporting

We provide useful data sets in a user-friendly, visual form of Google Data Studio report panels. Thanks to this you will be able to observe key data, understand correlations and notice significant changes.

Find out exactly what we can offer you. Contact us or provide the details of your brief.

Optimization of media budgets

The client path to the conversion can be long and involve many visits to the website from a variety of sources. Measuring and analysing these paths is an essential element in assessing the effectiveness of advertising activities.

  Modelling the conversion attribution

Standard conversion reporting, that is, for the last interaction (last-click), contributes to the incorrect assessment of profitability of traffic sources, which, in turn, can lead to inefficient management of campaign budgets and the loss of potential profits.
Conversion attribution based on an algorithmic model allows you to assign a real number of conversions to a given channel that brings traffic to the page. This, in turn, allows you to accurately assess the profitability of the campaign and supports the management of media budgets.

  Budget optimization

The media optimization model, based on historical data and the latest scientific knowledge from the borderline of statistics and marketing, provides recommendations on budget distribution for campaigns. Thus, it facilitates obtaining the optimum relationship between the expected revenue and the planned expense.

  BlueAttribution

is a tool developed by Bluerank that analyzes user paths and the costs of individual campaigns. Reports available in the application provide an image of the actual effectiveness of traffic sources and a recommended allocation of budgets.
Thanks to BlueAttribution, increasing the profitability of advertising activities becomes easier.

See the case study of implementing the conversion attribution model to managing campaign budgets: https://www.bluerank.pl/success/bluerank-rainbow-wdrozenie-zarzadzania-budzetami-mediowymi/

Google Marketing Platform - Analytics

Google Marketing Platform is a set of integrated analytical and marketing tools. If you are developing your business mainly on the basis of data, then this platform will provide the necessary tools. We know how valuable it is to quickly acquire, process and use data, which is why we are offering you tools and support for the enterprise class.

 Google Marketing Platform Licenses

Bluerank is a certified specialist in the sales and service of the following tools:

  • Analytics 360
  • Google Tag Manager 360
  • Optimize 360

  Support for the Google Marketing Platform

By purchasing a license, you get professional technical and business support.
A team of certified specialists will assist you with:

  • conducting audits of analytical tools
  • building of data architecture
  • effective implementation of tracking tools
  • easy KPI reporting
  • using data to improve the effectiveness of advertising activities

Checkout our other services

Social Ads

Google Analytics implementations

We work on understanding and using data to make good business decisions. We support you in correctly defining success indicators for your online activities.

  Google Analytics Audit

We audit Google Analytics and Google Tag Manager accounts. We verify the quality, including correctness and completeness, of the data collected. We provide an information interview to understand what type of data your organization needs and whether Google Analytics is or may be the source of it.
We execute full implementations of Google Analytics. From the development of data architecture to technical implementation.

Check out the migration case study from another enterprise analytics platform for Google Analytics 360: the Eniro case

 Reporting

We provide useful data sets in a user-friendly, visual form of Google Data Studio report panels. Thanks to this you will be able to observe key data, understand correlations and notice significant changes.

Find out exactly what we can offer you. Contact us or provide the details of your brief.

Optimization of media budgets

The client path to the conversion can be long and involve many visits to the website from a variety of sources. Measuring and analysing these paths is an essential element in assessing the effectiveness of advertising activities.

  Modelling the conversion attribution

Standard conversion reporting, that is, for the last interaction (last-click), contributes to the incorrect assessment of profitability of traffic sources, which, in turn, can lead to inefficient management of campaign budgets and the loss of potential profits.
Conversion attribution based on an algorithmic model allows you to assign a real number of conversions to a given channel that brings traffic to the page. This, in turn, allows you to accurately assess the profitability of the campaign and supports the management of media budgets.

  Budget optimization

The media optimization model, based on historical data and the latest scientific knowledge from the borderline of statistics and marketing, provides recommendations on budget distribution for campaigns. Thus, it facilitates obtaining the optimum relationship between the expected revenue and the planned expense.

  BlueAttribution

is a tool developed by Bluerank that analyzes user paths and the costs of individual campaigns. Reports available in the application provide an image of the actual effectiveness of traffic sources and a recommended allocation of budgets.
Thanks to BlueAttribution, increasing the profitability of advertising activities becomes easier.

See the case study of implementing the conversion attribution model to managing campaign budgets: https://www.bluerank.pl/success/bluerank-rainbow-wdrozenie-zarzadzania-budzetami-mediowymi/

Google Marketing Platform - Analytics

Google Marketing Platform is a set of integrated analytical and marketing tools. If you are developing your business mainly on the basis of data, then this platform will provide the necessary tools. We know how valuable it is to quickly acquire, process and use data, which is why we are offering you tools and support for the enterprise class.

 Google Marketing Platform Licenses

Bluerank is a certified specialist in the sales and service of the following tools:

  • Analytics 360
  • Google Tag Manager 360
  • Optimize 360

  Support for the Google Marketing Platform

By purchasing a license, you get professional technical and business support.
A team of certified specialists will assist you with:

  • conducting audits of analytical tools
  • building of data architecture
  • effective implementation of tracking tools
  • easy KPI reporting
  • using data to improve the effectiveness of advertising activities

Checkout our other services

Internet analytics

Google Analytics implementations

We work on understanding and using data to make good business decisions. We support you in correctly defining success indicators for your online activities.

  Google Analytics Audit

We audit Google Analytics and Google Tag Manager accounts. We verify the quality, including correctness and completeness, of the data collected. We provide an information interview to understand what type of data your organization needs and whether Google Analytics is or may be the source of it.
We execute full implementations of Google Analytics. From the development of data architecture to technical implementation.

Check out the migration case study from another enterprise analytics platform for Google Analytics 360: the Eniro case

 Reporting

We provide useful data sets in a user-friendly, visual form of Google Data Studio report panels. Thanks to this you will be able to observe key data, understand correlations and notice significant changes.

Find out exactly what we can offer you. Contact us or provide the details of your brief.

Optimization of media budgets

The client path to the conversion can be long and involve many visits to the website from a variety of sources. Measuring and analysing these paths is an essential element in assessing the effectiveness of advertising activities.

  Modelling the conversion attribution

Standard conversion reporting, that is, for the last interaction (last-click), contributes to the incorrect assessment of profitability of traffic sources, which, in turn, can lead to inefficient management of campaign budgets and the loss of potential profits.
Conversion attribution based on an algorithmic model allows you to assign a real number of conversions to a given channel that brings traffic to the page. This, in turn, allows you to accurately assess the profitability of the campaign and supports the management of media budgets.

  Budget optimization

The media optimization model, based on historical data and the latest scientific knowledge from the borderline of statistics and marketing, provides recommendations on budget distribution for campaigns. Thus, it facilitates obtaining the optimum relationship between the expected revenue and the planned expense.

  BlueAttribution

is a tool developed by Bluerank that analyzes user paths and the costs of individual campaigns. Reports available in the application provide an image of the actual effectiveness of traffic sources and a recommended allocation of budgets.
Thanks to BlueAttribution, increasing the profitability of advertising activities becomes easier.

See the case study of implementing the conversion attribution model to managing campaign budgets: https://www.bluerank.pl/success/bluerank-rainbow-wdrozenie-zarzadzania-budzetami-mediowymi/

Google Marketing Platform - Analytics

Google Marketing Platform is a set of integrated analytical and marketing tools. If you are developing your business mainly on the basis of data, then this platform will provide the necessary tools. We know how valuable it is to quickly acquire, process and use data, which is why we are offering you tools and support for the enterprise class.

 Google Marketing Platform Licenses

Bluerank is a certified specialist in the sales and service of the following tools:

  • Analytics 360
  • Google Tag Manager 360
  • Optimize 360

  Support for the Google Marketing Platform

By purchasing a license, you get professional technical and business support.
A team of certified specialists will assist you with:

  • conducting audits of analytical tools
  • building of data architecture
  • effective implementation of tracking tools
  • easy KPI reporting
  • using data to improve the effectiveness of advertising activities

Checkout our other services

Online strategy

Google Analytics implementations

We work on understanding and using data to make good business decisions. We support you in correctly defining success indicators for your online activities.

  Google Analytics Audit

We audit Google Analytics and Google Tag Manager accounts. We verify the quality, including correctness and completeness, of the data collected. We provide an information interview to understand what type of data your organization needs and whether Google Analytics is or may be the source of it.
We execute full implementations of Google Analytics. From the development of data architecture to technical implementation.

Check out the migration case study from another enterprise analytics platform for Google Analytics 360: the Eniro case

 Reporting

We provide useful data sets in a user-friendly, visual form of Google Data Studio report panels. Thanks to this you will be able to observe key data, understand correlations and notice significant changes.

Find out exactly what we can offer you. Contact us or provide the details of your brief.

Optimization of media budgets

The client path to the conversion can be long and involve many visits to the website from a variety of sources. Measuring and analysing these paths is an essential element in assessing the effectiveness of advertising activities.

  Modelling the conversion attribution

Standard conversion reporting, that is, for the last interaction (last-click), contributes to the incorrect assessment of profitability of traffic sources, which, in turn, can lead to inefficient management of campaign budgets and the loss of potential profits.
Conversion attribution based on an algorithmic model allows you to assign a real number of conversions to a given channel that brings traffic to the page. This, in turn, allows you to accurately assess the profitability of the campaign and supports the management of media budgets.

  Budget optimization

The media optimization model, based on historical data and the latest scientific knowledge from the borderline of statistics and marketing, provides recommendations on budget distribution for campaigns. Thus, it facilitates obtaining the optimum relationship between the expected revenue and the planned expense.

  BlueAttribution

is a tool developed by Bluerank that analyzes user paths and the costs of individual campaigns. Reports available in the application provide an image of the actual effectiveness of traffic sources and a recommended allocation of budgets.
Thanks to BlueAttribution, increasing the profitability of advertising activities becomes easier.

See the case study of implementing the conversion attribution model to managing campaign budgets: https://www.bluerank.pl/success/bluerank-rainbow-wdrozenie-zarzadzania-budzetami-mediowymi/

Google Marketing Platform - Analytics

Google Marketing Platform is a set of integrated analytical and marketing tools. If you are developing your business mainly on the basis of data, then this platform will provide the necessary tools. We know how valuable it is to quickly acquire, process and use data, which is why we are offering you tools and support for the enterprise class.

 Google Marketing Platform Licenses

Bluerank is a certified specialist in the sales and service of the following tools:

  • Analytics 360
  • Google Tag Manager 360
  • Optimize 360

  Support for the Google Marketing Platform

By purchasing a license, you get professional technical and business support.
A team of certified specialists will assist you with:

  • conducting audits of analytical tools
  • building of data architecture
  • effective implementation of tracking tools
  • easy KPI reporting
  • using data to improve the effectiveness of advertising activities

Checkout our other services

Hitspot Media

Google Analytics implementations

We work on understanding and using data to make good business decisions. We support you in correctly defining success indicators for your online activities.

  Google Analytics Audit

We audit Google Analytics and Google Tag Manager accounts. We verify the quality, including correctness and completeness, of the data collected. We provide an information interview to understand what type of data your organization needs and whether Google Analytics is or may be the source of it.
We execute full implementations of Google Analytics. From the development of data architecture to technical implementation.

Check out the migration case study from another enterprise analytics platform for Google Analytics 360: the Eniro case

 Reporting

We provide useful data sets in a user-friendly, visual form of Google Data Studio report panels. Thanks to this you will be able to observe key data, understand correlations and notice significant changes.

Find out exactly what we can offer you. Contact us or provide the details of your brief.

Optimization of media budgets

The client path to the conversion can be long and involve many visits to the website from a variety of sources. Measuring and analysing these paths is an essential element in assessing the effectiveness of advertising activities.

  Modelling the conversion attribution

Standard conversion reporting, that is, for the last interaction (last-click), contributes to the incorrect assessment of profitability of traffic sources, which, in turn, can lead to inefficient management of campaign budgets and the loss of potential profits.
Conversion attribution based on an algorithmic model allows you to assign a real number of conversions to a given channel that brings traffic to the page. This, in turn, allows you to accurately assess the profitability of the campaign and supports the management of media budgets.

  Budget optimization

The media optimization model, based on historical data and the latest scientific knowledge from the borderline of statistics and marketing, provides recommendations on budget distribution for campaigns. Thus, it facilitates obtaining the optimum relationship between the expected revenue and the planned expense.

  BlueAttribution

is a tool developed by Bluerank that analyzes user paths and the costs of individual campaigns. Reports available in the application provide an image of the actual effectiveness of traffic sources and a recommended allocation of budgets.
Thanks to BlueAttribution, increasing the profitability of advertising activities becomes easier.

See the case study of implementing the conversion attribution model to managing campaign budgets: https://www.bluerank.pl/success/bluerank-rainbow-wdrozenie-zarzadzania-budzetami-mediowymi/

Google Marketing Platform - Analytics

Google Marketing Platform is a set of integrated analytical and marketing tools. If you are developing your business mainly on the basis of data, then this platform will provide the necessary tools. We know how valuable it is to quickly acquire, process and use data, which is why we are offering you tools and support for the enterprise class.

 Google Marketing Platform Licenses

Bluerank is a certified specialist in the sales and service of the following tools:

  • Analytics 360
  • Google Tag Manager 360
  • Optimize 360

  Support for the Google Marketing Platform

By purchasing a license, you get professional technical and business support.
A team of certified specialists will assist you with:

  • conducting audits of analytical tools
  • building of data architecture
  • effective implementation of tracking tools
  • easy KPI reporting
  • using data to improve the effectiveness of advertising activities

Checkout our other services

Video Ads

Google Analytics implementations

We work on understanding and using data to make good business decisions. We support you in correctly defining success indicators for your online activities.

  Google Analytics Audit

We audit Google Analytics and Google Tag Manager accounts. We verify the quality, including correctness and completeness, of the data collected. We provide an information interview to understand what type of data your organization needs and whether Google Analytics is or may be the source of it.
We execute full implementations of Google Analytics. From the development of data architecture to technical implementation.

Check out the migration case study from another enterprise analytics platform for Google Analytics 360: the Eniro case

 Reporting

We provide useful data sets in a user-friendly, visual form of Google Data Studio report panels. Thanks to this you will be able to observe key data, understand correlations and notice significant changes.

Find out exactly what we can offer you. Contact us or provide the details of your brief.

Optimization of media budgets

The client path to the conversion can be long and involve many visits to the website from a variety of sources. Measuring and analysing these paths is an essential element in assessing the effectiveness of advertising activities.

  Modelling the conversion attribution

Standard conversion reporting, that is, for the last interaction (last-click), contributes to the incorrect assessment of profitability of traffic sources, which, in turn, can lead to inefficient management of campaign budgets and the loss of potential profits.
Conversion attribution based on an algorithmic model allows you to assign a real number of conversions to a given channel that brings traffic to the page. This, in turn, allows you to accurately assess the profitability of the campaign and supports the management of media budgets.

  Budget optimization

The media optimization model, based on historical data and the latest scientific knowledge from the borderline of statistics and marketing, provides recommendations on budget distribution for campaigns. Thus, it facilitates obtaining the optimum relationship between the expected revenue and the planned expense.

  BlueAttribution

is a tool developed by Bluerank that analyzes user paths and the costs of individual campaigns. Reports available in the application provide an image of the actual effectiveness of traffic sources and a recommended allocation of budgets.
Thanks to BlueAttribution, increasing the profitability of advertising activities becomes easier.

See the case study of implementing the conversion attribution model to managing campaign budgets: https://www.bluerank.pl/success/bluerank-rainbow-wdrozenie-zarzadzania-budzetami-mediowymi/

Google Marketing Platform - Analytics

Google Marketing Platform is a set of integrated analytical and marketing tools. If you are developing your business mainly on the basis of data, then this platform will provide the necessary tools. We know how valuable it is to quickly acquire, process and use data, which is why we are offering you tools and support for the enterprise class.

 Google Marketing Platform Licenses

Bluerank is a certified specialist in the sales and service of the following tools:

  • Analytics 360
  • Google Tag Manager 360
  • Optimize 360

  Support for the Google Marketing Platform

By purchasing a license, you get professional technical and business support.
A team of certified specialists will assist you with:

  • conducting audits of analytical tools
  • building of data architecture
  • effective implementation of tracking tools
  • easy KPI reporting
  • using data to improve the effectiveness of advertising activities

Checkout our other services

Programmatic

Google Analytics implementations

We work on understanding and using data to make good business decisions. We support you in correctly defining success indicators for your online activities.

  Google Analytics Audit

We audit Google Analytics and Google Tag Manager accounts. We verify the quality, including correctness and completeness, of the data collected. We provide an information interview to understand what type of data your organization needs and whether Google Analytics is or may be the source of it.
We execute full implementations of Google Analytics. From the development of data architecture to technical implementation.

Check out the migration case study from another enterprise analytics platform for Google Analytics 360: the Eniro case

 Reporting

We provide useful data sets in a user-friendly, visual form of Google Data Studio report panels. Thanks to this you will be able to observe key data, understand correlations and notice significant changes.

Find out exactly what we can offer you. Contact us or provide the details of your brief.

Optimization of media budgets

The client path to the conversion can be long and involve many visits to the website from a variety of sources. Measuring and analysing these paths is an essential element in assessing the effectiveness of advertising activities.

  Modelling the conversion attribution

Standard conversion reporting, that is, for the last interaction (last-click), contributes to the incorrect assessment of profitability of traffic sources, which, in turn, can lead to inefficient management of campaign budgets and the loss of potential profits.
Conversion attribution based on an algorithmic model allows you to assign a real number of conversions to a given channel that brings traffic to the page. This, in turn, allows you to accurately assess the profitability of the campaign and supports the management of media budgets.

  Budget optimization

The media optimization model, based on historical data and the latest scientific knowledge from the borderline of statistics and marketing, provides recommendations on budget distribution for campaigns. Thus, it facilitates obtaining the optimum relationship between the expected revenue and the planned expense.

  BlueAttribution

is a tool developed by Bluerank that analyzes user paths and the costs of individual campaigns. Reports available in the application provide an image of the actual effectiveness of traffic sources and a recommended allocation of budgets.
Thanks to BlueAttribution, increasing the profitability of advertising activities becomes easier.

See the case study of implementing the conversion attribution model to managing campaign budgets: https://www.bluerank.pl/success/bluerank-rainbow-wdrozenie-zarzadzania-budzetami-mediowymi/

Google Marketing Platform - Analytics

Google Marketing Platform is a set of integrated analytical and marketing tools. If you are developing your business mainly on the basis of data, then this platform will provide the necessary tools. We know how valuable it is to quickly acquire, process and use data, which is why we are offering you tools and support for the enterprise class.

 Google Marketing Platform Licenses

Bluerank is a certified specialist in the sales and service of the following tools:

  • Analytics 360
  • Google Tag Manager 360
  • Optimize 360

  Support for the Google Marketing Platform

By purchasing a license, you get professional technical and business support.
A team of certified specialists will assist you with:

  • conducting audits of analytical tools
  • building of data architecture
  • effective implementation of tracking tools
  • easy KPI reporting
  • using data to improve the effectiveness of advertising activities

Checkout our other services

Mobile

Google Analytics implementations

We work on understanding and using data to make good business decisions. We support you in correctly defining success indicators for your online activities.

  Google Analytics Audit

We audit Google Analytics and Google Tag Manager accounts. We verify the quality, including correctness and completeness, of the data collected. We provide an information interview to understand what type of data your organization needs and whether Google Analytics is or may be the source of it.
We execute full implementations of Google Analytics. From the development of data architecture to technical implementation.

Check out the migration case study from another enterprise analytics platform for Google Analytics 360: the Eniro case

 Reporting

We provide useful data sets in a user-friendly, visual form of Google Data Studio report panels. Thanks to this you will be able to observe key data, understand correlations and notice significant changes.

Find out exactly what we can offer you. Contact us or provide the details of your brief.

Optimization of media budgets

The client path to the conversion can be long and involve many visits to the website from a variety of sources. Measuring and analysing these paths is an essential element in assessing the effectiveness of advertising activities.

  Modelling the conversion attribution

Standard conversion reporting, that is, for the last interaction (last-click), contributes to the incorrect assessment of profitability of traffic sources, which, in turn, can lead to inefficient management of campaign budgets and the loss of potential profits.
Conversion attribution based on an algorithmic model allows you to assign a real number of conversions to a given channel that brings traffic to the page. This, in turn, allows you to accurately assess the profitability of the campaign and supports the management of media budgets.

  Budget optimization

The media optimization model, based on historical data and the latest scientific knowledge from the borderline of statistics and marketing, provides recommendations on budget distribution for campaigns. Thus, it facilitates obtaining the optimum relationship between the expected revenue and the planned expense.

  BlueAttribution

is a tool developed by Bluerank that analyzes user paths and the costs of individual campaigns. Reports available in the application provide an image of the actual effectiveness of traffic sources and a recommended allocation of budgets.
Thanks to BlueAttribution, increasing the profitability of advertising activities becomes easier.

See the case study of implementing the conversion attribution model to managing campaign budgets: https://www.bluerank.pl/success/bluerank-rainbow-wdrozenie-zarzadzania-budzetami-mediowymi/

Google Marketing Platform - Analytics

Google Marketing Platform is a set of integrated analytical and marketing tools. If you are developing your business mainly on the basis of data, then this platform will provide the necessary tools. We know how valuable it is to quickly acquire, process and use data, which is why we are offering you tools and support for the enterprise class.

 Google Marketing Platform Licenses

Bluerank is a certified specialist in the sales and service of the following tools:

  • Analytics 360
  • Google Tag Manager 360
  • Optimize 360

  Support for the Google Marketing Platform

By purchasing a license, you get professional technical and business support.
A team of certified specialists will assist you with:

  • conducting audits of analytical tools
  • building of data architecture
  • effective implementation of tracking tools
  • easy KPI reporting
  • using data to improve the effectiveness of advertising activities

Checkout our other services

Implementing analytical tools

Google Analytics implementations

We work on understanding and using data to make good business decisions. We support you in correctly defining success indicators for your online activities.

  Google Analytics Audit

We audit Google Analytics and Google Tag Manager accounts. We verify the quality, including correctness and completeness, of the data collected. We provide an information interview to understand what type of data your organization needs and whether Google Analytics is or may be the source of it.
We execute full implementations of Google Analytics. From the development of data architecture to technical implementation.

Check out the migration case study from another enterprise analytics platform for Google Analytics 360: the Eniro case

 Reporting

We provide useful data sets in a user-friendly, visual form of Google Data Studio report panels. Thanks to this you will be able to observe key data, understand correlations and notice significant changes.

Find out exactly what we can offer you. Contact us or provide the details of your brief.

Optimization of media budgets

The client path to the conversion can be long and involve many visits to the website from a variety of sources. Measuring and analysing these paths is an essential element in assessing the effectiveness of advertising activities.

  Modelling the conversion attribution

Standard conversion reporting, that is, for the last interaction (last-click), contributes to the incorrect assessment of profitability of traffic sources, which, in turn, can lead to inefficient management of campaign budgets and the loss of potential profits.
Conversion attribution based on an algorithmic model allows you to assign a real number of conversions to a given channel that brings traffic to the page. This, in turn, allows you to accurately assess the profitability of the campaign and supports the management of media budgets.

  Budget optimization

The media optimization model, based on historical data and the latest scientific knowledge from the borderline of statistics and marketing, provides recommendations on budget distribution for campaigns. Thus, it facilitates obtaining the optimum relationship between the expected revenue and the planned expense.

  BlueAttribution

is a tool developed by Bluerank that analyzes user paths and the costs of individual campaigns. Reports available in the application provide an image of the actual effectiveness of traffic sources and a recommended allocation of budgets.
Thanks to BlueAttribution, increasing the profitability of advertising activities becomes easier.

See the case study of implementing the conversion attribution model to managing campaign budgets: https://www.bluerank.pl/success/bluerank-rainbow-wdrozenie-zarzadzania-budzetami-mediowymi/

Google Marketing Platform - Analytics

Google Marketing Platform is a set of integrated analytical and marketing tools. If you are developing your business mainly on the basis of data, then this platform will provide the necessary tools. We know how valuable it is to quickly acquire, process and use data, which is why we are offering you tools and support for the enterprise class.

 Google Marketing Platform Licenses

Bluerank is a certified specialist in the sales and service of the following tools:

  • Analytics 360
  • Google Tag Manager 360
  • Optimize 360

  Support for the Google Marketing Platform

By purchasing a license, you get professional technical and business support.
A team of certified specialists will assist you with:

  • conducting audits of analytical tools
  • building of data architecture
  • effective implementation of tracking tools
  • easy KPI reporting
  • using data to improve the effectiveness of advertising activities

Checkout our other services

Content marketing

Google Analytics implementations

We work on understanding and using data to make good business decisions. We support you in correctly defining success indicators for your online activities.

  Google Analytics Audit

We audit Google Analytics and Google Tag Manager accounts. We verify the quality, including correctness and completeness, of the data collected. We provide an information interview to understand what type of data your organization needs and whether Google Analytics is or may be the source of it.
We execute full implementations of Google Analytics. From the development of data architecture to technical implementation.

Check out the migration case study from another enterprise analytics platform for Google Analytics 360: the Eniro case

 Reporting

We provide useful data sets in a user-friendly, visual form of Google Data Studio report panels. Thanks to this you will be able to observe key data, understand correlations and notice significant changes.

Find out exactly what we can offer you. Contact us or provide the details of your brief.

Optimization of media budgets

The client path to the conversion can be long and involve many visits to the website from a variety of sources. Measuring and analysing these paths is an essential element in assessing the effectiveness of advertising activities.

  Modelling the conversion attribution

Standard conversion reporting, that is, for the last interaction (last-click), contributes to the incorrect assessment of profitability of traffic sources, which, in turn, can lead to inefficient management of campaign budgets and the loss of potential profits.
Conversion attribution based on an algorithmic model allows you to assign a real number of conversions to a given channel that brings traffic to the page. This, in turn, allows you to accurately assess the profitability of the campaign and supports the management of media budgets.

  Budget optimization

The media optimization model, based on historical data and the latest scientific knowledge from the borderline of statistics and marketing, provides recommendations on budget distribution for campaigns. Thus, it facilitates obtaining the optimum relationship between the expected revenue and the planned expense.

  BlueAttribution

is a tool developed by Bluerank that analyzes user paths and the costs of individual campaigns. Reports available in the application provide an image of the actual effectiveness of traffic sources and a recommended allocation of budgets.
Thanks to BlueAttribution, increasing the profitability of advertising activities becomes easier.

See the case study of implementing the conversion attribution model to managing campaign budgets: https://www.bluerank.pl/success/bluerank-rainbow-wdrozenie-zarzadzania-budzetami-mediowymi/

Google Marketing Platform - Analytics

Google Marketing Platform is a set of integrated analytical and marketing tools. If you are developing your business mainly on the basis of data, then this platform will provide the necessary tools. We know how valuable it is to quickly acquire, process and use data, which is why we are offering you tools and support for the enterprise class.

 Google Marketing Platform Licenses

Bluerank is a certified specialist in the sales and service of the following tools:

  • Analytics 360
  • Google Tag Manager 360
  • Optimize 360

  Support for the Google Marketing Platform

By purchasing a license, you get professional technical and business support.
A team of certified specialists will assist you with:

  • conducting audits of analytical tools
  • building of data architecture
  • effective implementation of tracking tools
  • easy KPI reporting
  • using data to improve the effectiveness of advertising activities

Checkout our other services

SEO

Google Analytics implementations

We work on understanding and using data to make good business decisions. We support you in correctly defining success indicators for your online activities.

  Google Analytics Audit

We audit Google Analytics and Google Tag Manager accounts. We verify the quality, including correctness and completeness, of the data collected. We provide an information interview to understand what type of data your organization needs and whether Google Analytics is or may be the source of it.
We execute full implementations of Google Analytics. From the development of data architecture to technical implementation.

Check out the migration case study from another enterprise analytics platform for Google Analytics 360: the Eniro case

 Reporting

We provide useful data sets in a user-friendly, visual form of Google Data Studio report panels. Thanks to this you will be able to observe key data, understand correlations and notice significant changes.

Find out exactly what we can offer you. Contact us or provide the details of your brief.

Optimization of media budgets

The client path to the conversion can be long and involve many visits to the website from a variety of sources. Measuring and analysing these paths is an essential element in assessing the effectiveness of advertising activities.

  Modelling the conversion attribution

Standard conversion reporting, that is, for the last interaction (last-click), contributes to the incorrect assessment of profitability of traffic sources, which, in turn, can lead to inefficient management of campaign budgets and the loss of potential profits.
Conversion attribution based on an algorithmic model allows you to assign a real number of conversions to a given channel that brings traffic to the page. This, in turn, allows you to accurately assess the profitability of the campaign and supports the management of media budgets.

  Budget optimization

The media optimization model, based on historical data and the latest scientific knowledge from the borderline of statistics and marketing, provides recommendations on budget distribution for campaigns. Thus, it facilitates obtaining the optimum relationship between the expected revenue and the planned expense.

  BlueAttribution

is a tool developed by Bluerank that analyzes user paths and the costs of individual campaigns. Reports available in the application provide an image of the actual effectiveness of traffic sources and a recommended allocation of budgets.
Thanks to BlueAttribution, increasing the profitability of advertising activities becomes easier.

See the case study of implementing the conversion attribution model to managing campaign budgets: https://www.bluerank.pl/success/bluerank-rainbow-wdrozenie-zarzadzania-budzetami-mediowymi/

Google Marketing Platform - Analytics

Google Marketing Platform is a set of integrated analytical and marketing tools. If you are developing your business mainly on the basis of data, then this platform will provide the necessary tools. We know how valuable it is to quickly acquire, process and use data, which is why we are offering you tools and support for the enterprise class.

 Google Marketing Platform Licenses

Bluerank is a certified specialist in the sales and service of the following tools:

  • Analytics 360
  • Google Tag Manager 360
  • Optimize 360

  Support for the Google Marketing Platform

By purchasing a license, you get professional technical and business support.
A team of certified specialists will assist you with:

  • conducting audits of analytical tools
  • building of data architecture
  • effective implementation of tracking tools
  • easy KPI reporting
  • using data to improve the effectiveness of advertising activities

Checkout our other services

Thank you for your message.

Contact us

Providing personal data is voluntary; however sharing the phone number and e-mail address, it is necessary for providing answers to the questions. I am authorized to access my personal data and correct it. The data will be used to provide answers and, if the consent is provided, also for marketing purposes.


Who is the administrator of your personal data?
Us, namely, Bluerank sp. z o.o. with its registered seat in Łódź, number of KRS [National Court Register] 0000306691. CLICK HERE and find out more about your data protection.

Our registration records are maintained by the District Court for Łódź Śródmieście of Łódź, XX Commercial Division of the National Court Register, share capital: PLN 100 000, NIP [tax.id.no.:] 727-272-57-03.

How can you contact us?
by mail: ul. Łąkowa 29, 90-554 Łódź,
by e-mail: kontakt@bluerank.pl

What rights do you have?

  1. To access your personal data,
  2. To correct it,
  3. To require its removal,
  4. To limit the scope of its processing,
  5. To transfer your data.

What can you do if you think that we process your data in breach of legal requirements?
You can file a complaint with a supervisory authority. In Poland this is the Inspector General for Personal Data Protection http://www.giodo.gov.pl/

Why do we need your data and why do we process it?

  1. for the purpose of answering your query with respect to Bluerank’s offer
  2. for the purpose of correspondence with respect to the query made
  3. based on you additional consent, for marketing purposes that is sending offers for services provided by Bluerank sp. z o.o. and for other events organized by Bluerank sp. z o.o. – via messages sent to your e-mail address or telephone number,
  4. based on your additional consent, we will share your data with our Partner– Prowly.com sp. z o.o.

Do you have to provide us with your data?
It is voluntary, however, if we do not have it, we will not be able to contact you to reply to your query and send you an offer.

What is the legal basis of our processing of your data?

  1. Art. 6(1) (a) of RODO, namely this regulation.
  2. If you grant your consent to the receiving of marketing communications also to your e-mail address and telephone number, the legal basis will be also art. 10 of the Act on the provision of electronically supplied services and art. 172 of the Act on telecommunications law.

Who shall we share your data with?

  1. Suppliers of services connected with the preparation of an offer.
  2. Delivery companies and the post.
  3. Operators of payment services available on our website.
  4. Entities providing hosting (storing) of the website, bleurank.pl website and personal data for us.
  5. Based on you additional consent we will share your data with our Partner -Prowly.com sp. z o.o. for marketing purposes, namely sending offers of services provided by Prowly.com sp. z o.o. – through e-mail sent to my e-mail address or telephone number. In such a case the administrator of your data will be Prowly.com sp. z o.o. with its registered seat in Warsaw, ul. Antoniego Józefa Madalińskiego 71 lok. 1, 02-549 Warsaw, (KRS: 0000462787), whose records are maintained by the District Court for the capital city of Warsaw in Warsaw, XIII Commercial Division of the National Court Register, share capital: PLN 15 500, NIP (tax.id.no.) 5213649218

How long are we going to store your data:
For the time of

  1. preparing a reply to your query and time necessary for the time limit for bringing proceedings in connection with the preparation of an offer to expire;
  2. carrying our marketing activities or until the consent for sending messages to your e-mail address or telephone number is withdrawn. Your withdrawal of the consent does not affect the lawfulness of the processing which took place before the consent was withdrawn.

Will your data be transferred out of the European Economic Area?
Yes

To which countries?
The United States. You are entitled to receive a copy of your data which will be transferred there.
What is the basis for transferring data?
European Commission’s Implementing Decision of 12.07.2016 introducing the Privacy Shield. The data will be transferred to entities certified within the meaning of this decision.

Zwiń

 

Are you interested in our offer?
Inform us what you need and
fill in the brief